Allure Bridals
The Allure Bridals Collection is one of our leading and favourite brand, with design elements rooted in iconic, timeless bridalwear. Modern silhouettes and subtle nods to current trends keep the Allure Bridals Collection glamorous, eye-catching, and perennially wearable. With customisable options, different colour ways, Allure Bridals are an incredible designer to create your very own unique dress!
A1303 - NEW Spring 2025 Collection
Rendered in pearlescent Mikado, this modified A-line gown flawlessly marries the ballgown silhouette to a more streamlined look and is finished with a crossover off-shoulder neckline.
A1304 - NEW SPRING 2025 Collection
A cheeky, oversized Mikado bow both accents and contrasts with the slim sheath silhouette of this strapless, sweetheart lace gown.
A1316 - NEW Spring 2025 collection
A corded, corset-style back ensures both style and security in this vintage-inspired lace sheath gown.
A1311 - NEW Spring 2025 Collection
The sheen of Mikado and soft depth of tulle never looked so good together; this elegant, strapless ballgown is made even more memorable with a dramatic bow at its back.
A1310 - NEW Spring 2025 Collection
Textures abound throughout this dreamy beaded and sequined lace sheath bridal gown, which features removable puffed tulle sleeves for added effect.
A1301 - NEW Spring 2025 Collection
Adorned in feminine floral lace, this A-line tulle gown features slim straps and a dramatic, deep sweetheart neckline.
A1315 - NEW Spring 2025 Collection
The true beauty is in the stunning back and train of this off-shoulder sheath gown, with beaded, sequined lace appliques trailing across the illusion back and hemline.
A1318 - NEW Spring 2025 Collection​
Translucent tulle, overlaid with the softest cotton lace, composes this long sleeved bridal sheath.
A1265
Translucent tulle, overlaid with the softest cotton lace, composes this long sleeved bridal sheath.
A1259
Translucent tulle, overlaid with the softest cotton lace, composes this long sleeved bridal sheath.
A1256
Gorgeous and customizable, this Mikado sheath gown features a detachable train and is accented with beaded and sequined lace, both along the peekaboo sweetheart neckline and detachable off-shoulder sleeves.
A1253
A perfect pairing of complex detailing and chic minimalism, this strappy crepe sheath gown features a ballet neckline and beaded, sequined lace applique detailing throughout.
A1255
Appliqued lace blossoms cover the A-line tulle skirt, V-neck bodice and cap sleeves of this timeless gown.
A1252
Beaded and sequined lace winds and twirls along the tulle ballgown silhouette of this strapless sweetheart gown.
A1250
Elegantly draped detachable sleeves accent the sweetheart bodice of this ornately beaded, lace appliqued ballgown.
A1219
Defy minimalism in this jaw-dropping sparkling tulle bridal ballgown, accented with sequined and beaded appliques and off-shoulder straps.
A1217
Finished with a pair of coordinating detachable sleeves, this shimmering, A-line tulle gown features soft matte lace appliques throughout.
A1214
Accented by a pair of detachable puffed illusion sleeves, this chic crepe gown features a sprinkling of beaded and sequined lace appliques.
A1209
Fluid chiffon composes the A-line skirt of this strappy wedding dress, which features sequined lace over Chantilly lace across the bodice and illusion train.
A1207​
Complete with a silhouette-shifting detachable tulle train, this soft matte lace sheath gown is both romantic and timeless. Matching detachable overskirt available.
A1206
Uninhibited, wildly beautiful. This off-shoulder bridal ballgown is both ethereal and unforgettable in ivory and wine red.
A1205
A stunningly simple stretch satin, draped just so, creates the perfect silhouette and split skirt for a dramatic aisle entrance...and the reception dance floor.
A1201
Tonal beading, along with sequins and pearled appliques, adorn the soft, flexible crepe of this sleeveless, V-neck sheath wedding dress
A1200
Gleaming, regal metallic brocade sets off this structured, strapless bridal ballgown to absolute perfection.
A1167
An ever-so-slightly dropped waist effect, created by curve-hugging sequined lace appliques, trail along the bodice of this A-line gown
A1162
Gorgeous tulle sleeves elegantly accent this stretch crepe sheath gown.
A1160
Dreamy appliques adorn the bodice and off-shoulder straps of this timeless tulle ballgown.
A11154
Romantic pearl beaded lace appliques lend texture and shimmer to this Chantilly lace sheath
A1153
Sequin and pearl beaded lace appliques adorn the bodice of this sleeveless A-line gown
A1115
Layers of glitter tulle, beading and delicate sheer fabric lend stunning texture to this gown - which is finished with a one-shoulder tulle jacket for dramatic effect.
A1113
Statuesque and sparse, this jaw-dropping stretch Mikado gown features a beautifully sculptural detachable train.
A1112
Delicately sheer tulle, sprinkled with tonal sequined lace blossoms, composes the train of this romantic off-shoulder sheath gown.
A1108
The dreamiest lace flowers, softened by a subtly scooped square neckline, are embellished with pearlescent beading, shimmering sequins and beadwork
A1106​
A dreamy, sheer train of dropped blossoms trails behind the minimalist silhouette of this sleeveless sheath gown
A1102​​
The soft sparkle of sequined lace appliqués adorns the bodice and waist of this strapless A-line gown.
9967
Soft asymmetric pleating lends a statuesque elegance to this strapless Mikado gown
A1100
Beautifully delicate crossover tulle composes the bodice of this lovely Basque waist ballgown, finished with a pair of playful bow sleeves.
9966​
Paired with sparkling tulle, beaded lace composes the bodice of this A-line gown.
9956
Covered in blooms, this strikingly romantic A-line gown features lacy appliqués over a tulle train
9908
This off-shoulder ballgown is a dream come true, with a shimmering satin finish complemented by a textured bodice featuring metallic threading and dimensional appliqués.
9813
Classic A-line with beautiful detachable bow at the back
9810
Stunning stretch crepe square neck gown
9808
Stunning fitted motif gown with low illusion back detail. Available with matching overskirt
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9806
​Beautiful sparkling tulle gown with sleeves, available in ivory & champagne
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